People Innovation Excellence

A view on Soft Masculinity Performed by Male K-Pop Idols

Our faculty come from various background of linguistics, applied linguistics, literature, culture, and literacy. They teach subjects of their expertise and study the phenomena that happen within the realm of the field. Their studies offer interesting, often distinctive angles on how  issues around the world is explored, discussed, or even challenged. One of those studies that we found intriguing is one which was written by Paramita Ayuningtyas, entitled ” Indonesian fan girls’ perception towards masculinity as represented by K-Pop Male idols”.

This article examines fan girls’ perspectives on the the new form of masculinity represented by K-pop male idols (termed as soft masculinity). Paramita found that  the respondents were aware that in the entertainment business, gender identity is very fluid that it is modified and presented as a part of marketing strategy. They also see that the soft masculinity delivered by K-pop male idols only as a form of performance.

BTS- one of the leading Korean Male Boy Band. Source: Koreaboo.com

Paramita is one of our faculty members who specialises in postcolonial, multicultural, and feminist literature, in addition to gender studies and popular culture studies. For the full article of the study, please visit: https://journal.binus.ac.id/index.php/Lingua/article/view/1514 (Ed.)


Published at :
Leave Your Footprint

    Periksa Browser Anda

    Check Your Browser

    Situs ini tidak lagi mendukung penggunaan browser dengan teknologi tertinggal.

    Apabila Anda melihat pesan ini, berarti Anda masih menggunakan browser Internet Explorer seri 8 / 7 / 6 / ...

    Sebagai informasi, browser yang anda gunakan ini tidaklah aman dan tidak dapat menampilkan teknologi CSS terakhir yang dapat membuat sebuah situs tampil lebih baik. Bahkan Microsoft sebagai pembuatnya, telah merekomendasikan agar menggunakan browser yang lebih modern.

    Untuk tampilan yang lebih baik, gunakan salah satu browser berikut. Download dan Install, seluruhnya gratis untuk digunakan.

    We're Moving Forward.

    This Site Is No Longer Supporting Out-of Date Browser.

    If you are viewing this message, it means that you are currently using Internet Explorer 8 / 7 / 6 / below to access this site. FYI, it is unsafe and unable to render the latest CSS improvements. Even Microsoft, its creator, wants you to install more modern browser.

    Best viewed with one of these browser instead. It is totally free.

    1. Google Chrome
    2. Mozilla Firefox
    3. Opera
    4. Internet Explorer 9
    Close